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Core Creative Idea

VBI (Visual Brand Identity)

Brand Experience & lifestyle


Interior Design

In 2014, we were invited by CuboCC agency, at the time part of the IPG Interpublic network, to develop a office for their Coca-Cola client focused on innovation. This office would be located inside the W/McCann agency in Rio de Janeiro and close to the Coca-Cola headquarters. The goal was to materialize a place that would inspire new ideas for the entire innovation team who works for the brand.

“We were invited because at the time many architectural firms were presenting variations of the red and white of the Coca-Cola brand. And what they were looking for was the exact opposite of that. Thinking beyond the label and beyond the brown liquid was our briefing to develop a playful and provocative space, and with that could bring the essence of the brand. Thus, we presented a new idea for a pharmacy, rescuing the history of the first Coca-Cola formula, and through that, we developed the entire lifestyle of sensory experiences that this space needed.”

Flavia Nogueira

CEO & Creative Chairwoman

All projects developed by School/SS99 are part of our clients' business strategy. We do not share content on social media, lectures, events and websites. To learn more about our cases and projects, please, contact us.

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